Building a company is exciting, scary, at times totally over-whelming and then really exciting again. This year Stef and I have put everything into Makelight and have spent the last couple of months really thinking about how we want to Makelight to be and how we can grow it.
We have spent time with our mentors, got through about a hundred packets of post-it notes in planning meetings and really listened to the Makelight students.
Community & Inspiration
Community is what really makes Makelight what it is. Community and Inspiration are the two words that really stand out when we receive feedback from our students and when we both think about what we want Makelight to be. Providing guidance, teaching and inspiration and building a community to support that. Learning together is fun. Supporting each other is amazing. And being able to connect with likeminded people all around the world is quite incredible. The friendships that have been formed through Makelight really make my heart sing.
Building the makelight membership
Stef and I have so many ideas. And I know that when our ideas are flowing and we have the opportunity to make these ideas happen amazing things happen. We have been working on all sorts of projects together for the past 12 years. Right now though we have the exciting opportunity to not just work on things in the evenings but to really put all our energy into making something amazing and big. We are doing this together, full time.
But to really be able to grow Makelight we need to grow our Membership. We launched this back in May and already have 150 people subscribing to Makelight each month.
Our aim is to build on this and for Makelight to become a membership community. To take our courses, use our Hashtag Library and the Makelight Image Feedback Tool, receive a monthly Makelight Insights Report, regular Live Q&As, team up with a Makelight Buddy and so much more you will need to become a Member.
As we grow the number of people paying us £20 per month we can really invest in building the products, apps and courses to really help you to improve your photography, creativity and to build your own businesses.
A membership model will enable Makelight to become sustainable. It will help our cash flow to be more stable and for it not to be reliant on us always needing to push the next thing we are selling. It is a stressful way to live and work, especially when Stef and I are both working on Makelight full time.
With sustainability comes space to think, focus and really do our very best work for you.
If you sign up today you can access our Makelight Beginners' Course, as well as have access to the Hashtag Library, your Insights Report, the Image Feedback Tool, and a welcoming and supportive Makelight Subscribers' Facebook Group.
And, if you sign up before I turn 40 on Monday 3rd October, you will be in with a chance of winning the brand new Olympus PEN EPL-8 camera when it is released next month and access to the Makelight Olympus PEN online course.
I really look forward to welcoming you into the Makelight Membership community and inspiring your creativity every day.